About Bayfield Lincoln

Since 1981, Bayfield Lincoln has strived to be the industry leader in providing the best sales and service experience possible. Over the years, we have continued to expand our new and used inventory to better satisfy the demand of Lincoln shoppers from Barrie, Innisfil, Thornton, Midhurst, and Oro-Medonte. In addition to our expansive inventory options, we continuously develop our Sales and Service teams to provide you with the best product knowledge and service by Lincoln factory-trained Technicians. Whether you’re visiting us for your next vehicle or for repair and maintenance, you’ll experience top-notch customer service.

Bayfield Lincoln is a proud member of The Humberview Group – one of the largest automotive dealer groups in Canada proudly offering more than 5,000 new and pre-owned vehicles at 20 stores, representing 18 automotive brands with 1 simple promise: Serving you better, each and every day.

We invite you to visit us at our Golden Mile location at 379 Bayfield Street in Barrie and discover why we are award-winners for customer service excellence. We look forward to seeing you soon!

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Canada's Best Managed Companies

The Humberview Group is the winner of Canada’s Best Managed Companies program for 2024, sponsored by Deloitte Private, CIBC, The Globe and Mail, Salesforce, and TMX. Evaluated on criteria including leadership, strategy, culture, commitment, capability, innovation, governance, and financial performance, this esteemed award underscores The Humberview Group's dedication to excellence and sustained growth within the automotive industry.